Browsing Category

Blogging

Blogging, Business

8 Powerful WordPress Security Tips

December 23, 2015
Powerful Wordpress Security Tips

When you’re running your own business and website, there are times when certain tasks get pushed further and further down the to-do list. I know one of those tasks for a lot of people is website security. You might find yourself saying things like, “I’ll get this taken care of next week,” or “I know I need to do this, but it can wait until tomorrow.” Tomorrow turns into the next day. The next day turns into next week, and pretty soon it’s months later, and you still haven’t taken care of it.

Our guest author today is Anna Bogushevskaya. She helps build and maintain websites, so part of her job is ensuring all of her clients understand and keep up with website security. Lucky for us, she’s sharing 8 powerful tips for WordPress security. These are simple and quick things we can do right now. And on top of tighter website security, we’ll have a greater peace of mind! Read on for her awesome tips.

+++++++++++++++++++++++++++++++++++

Several years ago, when I started building websites, I learned about WordPress security the hard way.

One morning, I switched my computer on, opened my site, and…Boom!

I saw a black screen
 with a brutal man carrying a couple of pistols, saying, “Your site has been hacked.”
 There was even some rock music playing in the background. Yes, the hackers went all out with background music and a graphic. Continue Reading…

Blogging

Don’t Build Your House on Rented Land (Why You Still Need a Website)

November 18, 2015
Why You Still Need Website

I’ve been spending a little more time on Instagram lately (join me!), and I’ve noticed something called the InstaBlog.

Essentially people are using Instagram as a micro-blogging platform. This is nothing new, but my concern lies with people who are trying to run an online business or have hopes of doing so in the future.

Five years ago I worked at an ad agency and my boss predicted that Facebook would completely replace websites because it was free and easy to use.

Even back then I cringed and said “No.” Let me explain why this is a bad idea… Continue Reading…

Blogging, Social Media

5 Easy Food Photography Tips Using Your Smart Phone

June 17, 2015
food photography tips

Hi there Danielle fans! My name is Lindsay Cotter and I blog over at Cotter Crunch. So happy Danielle is letting me share her space today!

Anyway, about me. I’m married to a former pro triathlete (now full time endurance coach). I’m also a Nutrition Specialist for Endurance Athletes and Gluten-Free eating. My blog is a gluten free guide (for all). Basically I like to FUEL others with EASY and DELICIOUS gluten free recipes. I also do my best to share proper nutrition tips and tricks as you work to keep your body and life in balance. Just consider me your gluten free house wife with food as fuel to support.

Now, about that food. We gotta make it look pretty right? I mean, that’s half the fun (in my opinion). So today I wanted to share my tidbits on food photography. Only this time it’s not with any fancy camera, nope, it’s with a SMART PHONE!

Easy Food Photography Tips Using Your Smart Phone. These tips have helped me become a better photographer in general. But regardless, having a great smart phone camera is KEY!

food photography for smart phones

Oh instagram, how we love thee! It’s definitely the most popular social media platform these days. And I would agree, it’s my favorite, probably because you don’t have to think much. You don’t need 140 characters or less, you don’t have to state your “status.” You don’t even have to say a thing. All you need is a picture. And for many, that picture is their creative outlet. It’s a glimpse of their passion. It’s a way to express their style. It’s a way to see the world’s most amazing places without even leaving your house.

Well, that’s my reasoning for liking instagram, or any other form of photography. I love to edit pictures or create a story. And I love to use my camera and/or smart phone to capture moments that are worth “savoring.”

smartphone photography moments to savor

I know I know, corny. But it’s the truth.

And you know what? Using a smartphone for food photography has made me a better photographer in general. It’s almost like you get to practice before the real deal, ya know?

So with that being said, let’s talk ways to improve your food photography with a smart phone. I may not be an expert, but practicing these tips sure have helped me find new creative ways to photograph food –>  simple and engaging.

FIRST –> Find good light!

Continue Reading…

Blogging, Social Media

3 Quick Tips to Keep Readers Engaged With Your Brand

April 15, 2015
Quick Tips to Keep Readers Engaged

Once you’ve gotten readers to your blog, you want to keep them engaged. You want them to start clicking around and interacting with you and your content, getting to know you, and getting as much value as possible in each visit.

This list is short and sweet so you can start employing these right away without getting overwhelmed.

1 | Link to your other posts in your blog post.

3 Ways to Successfully Use Internal Linking:

  1. Use keywords within your post to link to related blog posts. Make sure the links are natural and valuable to your audience, and only include three or four.
  2. Manually add your own in a list at the end of your blog post.
  3. Install a plug-in to do the work for you. I’ve used Yet Another Related Post Plugin, but there are many options out there.

Continue Reading…

Blogging

It’s Not Perfect. Launch Anyway.

April 1, 2015
Launch Even if it's Not Perfect

I’ve been haunted by perfectionism my whole life. I tend to be very hard on myself for making mistakes or not getting the results I’ve envisioned. Starting my own business brought this to light even more, but also helped me overcome it (to some degree). I’ve made so many mistakes since starting my blog, alone.

A Few Mistakes I’ve Made Since Launching My Blog:

  • Just last week I forgot to change the subject line in my email newsletter, so it ended up going out with the same subject as the week before. (Sorry, guys, I’m sure that was confusing! My open rate was still 34%…this is why I love my readers.)
  • In fact, I’m not that great with emails in general. That little description at the top of the email in MailChimp? My enemy. (Sorry, Danielle!)
  • I almost always edit a blog post after it’s already gone live.
  • I had image examples for this blog post that I’ve been saving for awhile…but now I can’t find them.
  • I constantly forget to share things to my Facebook business page.
  • I’ve shared things to the wrong Facebook business page! (ugh!)
  • I’ve spent money on WP themes I’ve never used.
  • I had two websites when I launched. I’ve been doing this long enough to know better. Oh well.
  • My SEO plugin was messed up for an ENTIRE YEAR. I specialize in SEO.

But you know what? Nothing bad happened. I survived. If anything, I’ve learned from all these little mistakes and have learned to move on quickly. I don’t have time to worry about it because I’m already moving on to the next thing (client work, blog post, ebook, redesign, etc, etc.) Continue Reading…

Blogging

Why You Should Do Link Round-ups on Your Blog

March 4, 2015
Why You Should Do Link Round-Ups on Your Blog

You may have noticed some of your favorite blogs doing weekly link round-ups of their favorite links they came across that week. I do my own Sunday Link Love series with health, fitness, food, business and blogging links.

Some bloggers even choose to add a link-up, like Running With Spoons. I share my Sunday Link Love post on her link-up each Sunday, then spend some time checking out the other blogs. It’s been a great traffic source and a nice way to find new blogs. Continue Reading…

Blogging

How I Tripled My Monthly Email List Sign-Ups (+ 4 ways you can too)

February 25, 2015
tripled email list

First, you know you need an email list, right? And you know what to write about?

Now it’s time to work on increasing the size of that list. I was listening to a podcast about how a popular food blog grew their traffic, and they just happened to mention HelloBar.  I had noticed it on other blogs I follow, too, like Quick Sprout. I was working on some changes like improving my images, so I figured I’d give it a try. I spent about 15 minutes setting it up, and didn’t think too much of it.

I thought of it as just an experiment and figured I’d take it down after a month. However, after only a week, I noticed a huge difference. This one small change tripled my monthly email sign-ups. (Oh, and did I mention it was free?!)
Continue Reading…

Blogging

One Change That Doubled My Blog Traffic

February 11, 2015
How to Double Blog Traffic

Let’s get right to it. The one change I made was improving my blog photos.

I’ve been thinking about this for months, but between clients and writing the blog posts themselves, it didn’t happen. Right before Christmas I decided to just dig in and try some out. I redid a handful of photos, shared them on Pinterest, and got an excellent response overnight. Continue Reading…

Blogging

7 Lessons for the Blogging Entrepreneur

January 5, 2015
blogging entrepreneur

Have you ever felt like time is simultaneously flying by, but also going in slow motion? I have no idea where the time went this year. But the year also felt very full. It was full of some of the hardest struggles I’ve faced, but also full of travel, time with family and friends, growing my business and learning so much. Continue Reading…